The new parametric wave-shaped installation consists of almost nine hundred elements. These elements are part of our product. The dynamics and harmony of the wave are a symbol that reflects the diversity and dynamics of life. They manifest themselves in various forms, from waves on the surface of water to sound and electromagnetic waves. Each of these forms carries a unique essence, just like our wave-shaped installation at the architectural exhibition.
The theme of the exhibition, "Benefit," which resonates with the brand's values, was embodied in the art object "Crystal.” The polygonal base made of hot-rolled steel, which is both brutal and distinctive, serves as a reliable support for the stainless steel display cases. 58 separate polygons were combined into a single monolithic base through precise engineering calculations.
This year's installation became a symbol of the balance between aesthetics and engineering. Months of design and weeks of assembly, our high standards and teamwork, our love for our product and for those who need it, all led to a beautiful result.
Sometimes, one can create non-obvious shapes from obvious materials. We have moved away from the standard exhibition stand design. Using laser artistic cutting, we created a three-dimensional installation resembling waves from a simple stainless steel sheet. It became an independent formative element of the stand.
This year, the design became not just a part, but the very structure of the Invisiline stand. The complex parametric basis contrasts with the product's minimalism. 99 three-dimensional elements and 4,500 rivets that assemble the elements into a single three-dimensional parametric structure.
At the exhibition in Gostiny Dvor, we not only showcased our products by creating a minimalist-style stand, but also offered an artistic interpretation of them. We created an original installation on the topic of air exchange called "Alveola". This sparkling parametric sculpture of a complex fractal shape, assembled from 460 parts secured with 5,000 rivets, was a sight to behold, capturing the attention of visitors to our products and showcasing not only our technological prowess but also our creative capabilities.